1. Ranking
The new Ranking feature in reports provides users with a quick and clear view of performance rankings based on metrics.
How It Works: A dedicated ranking column is added to the report section, displaying each entry's position relative to others based on a selected metric (e.g., placements, potential reach, MIV, etc.).
The ranking is based on the first metric selected or the sorted metric.
Example 1: Ranking Locations for a selected brand by MIV Value
Steps to Reproduce:
- Toggle Ranking on.
- Select Location as the group.
- Select the desired metric to rank by—in this case, MIV.
This image provides an overview of the top-performing locations for the selected brand based on MIV.
Note: The ranking column reflects the metric you are sorting by.
Example 2: Ranking Locations for a selected brand by Potential Reach
Steps to Reproduce:
- Toggle Ranking on.
- Select "Location" as the group.
- Select the desired metric to rank by—in this case, Potential Reach (the first selected metric).
Analysis : The United States holds the top rank with a potential reach of 1.46B, followed by the United Kingdom and Japan.
- However, if you then decide to sort your report by MIV, the ranking will adjust to reflect the new sorted metric, as shown in the image.
Analysis : The United States holds the top rank with an MIV of $13.8M, followed by the Republic of Korea and Japan.
2. Delete Saved Reports
A new Delete functionality enables users to efficiently manage and organize their saved report lists by removing outdated or unnecessary reports.
How it Works - Users can now easily delete reports they no longer need directly from their saved reports list. A delete icon (as shown in the image below) next to each saved report allows for quick removal, helping to keep their report list organized and relevant.
Note: Please note that a deleted report cannot be retrieved.
3. Events in the Industry Page
You can now benchmark your brand's performance across major industry events, including New York Fashion Week, Paris Fashion Week, Bafta, Met Gala, and more. Previously available only for the print channel in Report, the events filter is now accessible for social and online channels as well, enabling a comprehensive cross-channel analysis.